Shandong Ruyi: Write a letter to build a textile power for the country

In the autumn of October, the news was frequently reported. On the China Textile Industry Association brings together the core of China's textile industry with cutting-edge companies, brands, clusters of "Autumn Exhibition", Shandong Ruyi Group "wishful-industry movement symphony" as the theme to "Opera" for the space inspiration for the sea Inside and outside guests presented a grand and gorgeous fabric, yarn and denim. Perfectly fine fabrics, textile manufacturing and intelligent combination of complete industrial chain ......, Shandong Ruyi once again demonstrated its position as the international fashion industry group leading the industry trend of forward-thinking and solid strength to the world, to show the people wishful Dare First of all, Yongcheng made the mission of the textile power to advance to the leading country in textile power, and welcomed the victory of the party’s 19th National Congress with excellent results.

Innovation for the soul of the traditional industry to change the sunrise industry

"The general secretary came to Ruyi and clearly put forward the requirement that such a traditional industry changed into a sunrise industry, which gave us great encouragement and gave us a great impetus." Qiu Yafu, Chairman of Shandong Ruyi Holding Group, was interviewed by CCTV reporters. Said.

Only the reformers enter, only the innovators are strong. Shandong Ruyi has always adhered to the philosophy of developing enterprises through science and technology and innovating and strengthening enterprises. In 2009, it developed the “Ruyi Spinning” technology, which is called the revolutionary breakthrough of traditional spinning technology, and won the first prize of National Science and Technology Progress Award. Five years ago, especially in November 2013 visited the General Secretary Xi Jinping visited Jining of Shandong Ruyi Group, Ideal Group to bear in mind the general secretary Xi Jinping hopes and exhortations, vigorously implement the innovation-driven strategy, spend more than 100 billion intelligent equipment modification, annual investment The technology research and development expenses exceed 800 million yuan. It is the result of the pursuit of innovation. In 2016, it won the three highest honors of China's industrial industry - China Industrial Award, China Industrial Design Award, China Industrial Design Center, and became the only one in China's textile and apparel industry. Three award-winning companies.

Innovation has revived the unprecedented vitality and entered the fast lane of development. The company's sales revenue has exceeded 200 billion yuan from 200 million yuan in 1998 to 50,000 times in 20 years. At present, Ruyi has leapt to the top of China's top 500 textile and apparel enterprises, and ranks among the top 100 luxury brand companies in the world. It has the world's largest cotton textile, woolen textile and garment brand's two complete textile and garment industry chains, and its subsidiaries have spread throughout Japan and Australia. New Zealand, India, Britain, Germany, Italy and other countries as well as Shandong, Chongqing, Xinjiang, Shanghai, Jiangsu, Ningxia and other provinces and cities. The group owns 2 domestic listed companies in domestic A shares and Tokyo, 20 wholly-owned and holding subsidiaries, 13 high-end manufacturing industrial parks, 13 branded apparel and advanced manufacturing companies, more than 30 internationally renowned clothing brands and 5,000 brands. Clothing retail store.

Technology + fashion ranks among the international fashion industry group

"We are born for the textile industry. The secret of our journey from the hometown of Confucius and Mencius to the top of the global industrial chain is the innate sense of mission, the enterprising spirit of courage to overcome difficulties, and the profound cultural heritage of the hometown of Confucius and Mencius." On August 28th, Ruyi Group National Spinning Engineering Technology Research Center·National Enterprise Technology Center·National Industrial Design Center·Ruyi Technology Fashion Center Opening Ceremony and Ruyi Group Construction 45th Anniversary Celebration Conference, Chairman Qiu Yafu confidently and heroically, If the words are loud, the language is still in the ear and inspiring.

Science and technology has shaped the new positioning of Ruyi Textile Manufacturing. In the intelligent spinning factory of Ruyi Group, the car-stop workers ride small electric cars and hold the ipad back and forth. The ipad can display the number of broken ends and the specific position of each spinning car. In the past, it took two to three people to manage a spinning car to go back and forth to check the broken head. One day touring 40 miles, one person can manage 10 spinning cars. In the big data control room of Ruyi Garment Co., the global real-time order situation, production monitoring and adjustment system and on-site monitoring of the workshop can be seen on the large screen. Through the big data system, the production efficiency can be improved from the original finished clothing for 20 days. Shortening to 5 days can also greatly improve the yield of finished products.

In the past five years, Shandong Ruyi Group has been focusing on technology manufacturing and grasping fashion brands. At the 45th Anniversary Celebration of Ruyi Group, Ruyi Investment was officially renamed as Shandong Ruyi International Fashion Industry Investment Holdings Co., Ltd. Representatives from overseas companies from different countries in 11 countries have made a wish for a global fashion statement in different languages, and sworn to transform technology manufacturing into an international fashion industry. This marks a new breakthrough in the development of technology textiles and fashion brands. Journey. According to the Deloitte 2017 luxury global power report released recently, in the 2017 global top 100 luxury goods company list, Shandong Ruyi Holding Group's French SMCP Group and Japan RENOWN company ranked 51 and 58 respectively, the comprehensive position Ranked 39; France SMCP Group ranked eighth in the compound annual growth rate of the top 20 growth. This marks a historic step in the journey of building a world-renowned fashion industry group.

Today, "Ruyi Textile" has more than 30 patented technologies declared in Western developed countries. Luxury brands such as LV, Gucci, and Hermès have chosen fabrics that are well-designed and wishful. Ruyi Technology Research Institute uses the "Ruyi spinning" technology to produce luxury fabrics with an annual output of more than 200,000 meters. The average price per meter is more than 1,000 yuan, and the added value of products has grown geometrically.

Going abroad to be the leader of textile power

In the Marais district of Paris, France, this block of architecture that preserved the style of the seventeenth and eighteenth centuries is a favorite fashion gathering place for young people everywhere. It is home to almost all the fashion brands that are most popular with young people. Among these brands, two brands with high reputation in Europe and the United States belong to Ruyi Group. In 2016, Ruyi Group acquired the world famous luxury luxury brand France SMCP Group. Previously, as early as 2013, Ruyi acquired Australia's largest cotton base, Kabi Cotton Field, and Rumpley International Wool Company, which has a history of more than 150 years, and established a global high-quality cotton and wool R&D and production base, which has received extensive attention in the international market.

In recent years, Ruyi intends to integrate global resources with an international perspective, investing 15 billion RMB in a series of international mergers and acquisitions, and complete the whole industry chain luxury goods from “fabric producers” to raw materials, textiles, fabrics and garments supported by science and technology textiles. Fashion brand holding group operated by multi-brands such as light luxury goods, mass clothing, and fast fashion. In 2016, Ruyi Group's fashion brand sales revenue exceeded 20 billion yuan, covering 35 countries around the world, and became the leading company in China's textile fashion brand.

In the face of the historic opportunity of “One Belt, One Road ”, Ruyi Group has made advance decisions and seized opportunities since 2013, accelerating the layout along the “Belt and Road” and building intelligent manufacturing in policy-intensive and low-cost areas such as Ningxia, Xinjiang and Pakistan. The project formed an innovative business model and profit model for the whole industry chain of “Quality Raw Materials + Intelligent Manufacturing + Internet”, and successfully implemented industrial transformation and upgrading ahead of schedule. Starting this year, the Belt and Road project will give the Group an annual operating profit of more than 2 billion yuan.

There is no end to innovation, and development does not stop. Qiu Yafu said that Ruyi Group will use 10 years to build a world-leading fashion industry group with “technicalization, high-end, internationalization and branding” and enter the top ten global fashion brand enterprises for China. The textile powers are making great contributions to the textile powers.

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