![<?echo $_SERVER['SERVER_NAME'];?>](/template/twentyseventeen/skin/images/header.jpg)
Under the pattern of collective footwear market, the competition in the whole industry is fiercer and fiercer. Under the temptation of such huge market opportunities, many brand shoe manufacturers compete to march into the field of children's shoes and apparel and seize this order Mouthwatering market cake. It is reported that children's shoes in our country each year has a market size of at least 38 billion yuan, this potential attracts many enterprises aspire to the prominence in the footwear market. It is true that based on the children's shoes industry shoe face opportunities, but at the same time the pressure of the challenge also will follow. With the homogenization of the footwear industry aggravate the shoe in addition to rely on high-quality products, meticulous service and other advantages to create a strong brand, the marketing continues to introduce new is also crucial. Flexible and effective use of various marketing tools can make shoe brand stand out, the brand awareness and market share to play a crucial role. The face of the domestic children's shoes enterprises generally lack of strong marketing strategy of the status quo, a small number of shoe-makers to seize the special psychology of children's consumer groups, from the animation industry, "tap" outstanding designers for their brand animation design, open brand animation marketing new model . And then to consumers by the popular cartoon image as a carrier, the brand and product delivery to consumers in the hope that consumers will have emotional resonance, so that the brand image implanted in the hearts of consumers. Some well-funded children's shoes enterprises, but also hired well-paid animation designer, invested heavily in the purchase of popular animation cartoons, in order to achieve the best effect of animation marketing. The emergence of animation marketing is undoubtedly the promotion of children's shoes brand has injected new blood, nowadays implanted animation elements have become the focus of the major shoe flocked to a certain extent, the brand homogeneity of the cracked embarrassing situation. As one of the few children's shoes brands with independent cartoon image in China, Carlylon took the lead in 2006 to name the children's column of "Child Heart" in Hunan Golden Eagle Cartoon Channel, making the image of a cute dinosaur go deep into the hearts of children. In the same year, it fully introduced the brand new "Longxing Corps" - Gold, Vivendi, Kakka, Xixi, Longlong and the establishment of five cartoon images. The marriage of the brand and the animation set a successful example. The new cartoon image from the aura of awe-inspiring expression to the performance of personalized action, vivid design of the image fully demonstrated the positioning of the Dragon Element Cascade brand, through the color, attribute signs, look movements, technical characteristics, character and other all-round Make the cartoon set more vivid and rich in memory; at the same time, with the five elements to be re-set, to maximize the personality of cartoon characters, fit the Carlyle brand image, products and corporate animation Applications. In the future, Casey Long will also select some suitable script into 3D animation, the introduction of its own comic book, and products as a marketing channel, the cartoon image of these products and packaging, so that it can be interpreted most vividly , Gradually reaching into the hearts of people, to lay and expand the basic share of the consumer market. Casey Long strive to achieve the perfect combination of art and brand, full of Chinese children to create first-class recreational sports supplies. Cassell is not only devoted to animation marketing, but also attaches great importance to the brand's scientific and technological innovation, through the use of special materials and patented technology to create a child-centered concept of health shoes. Today, Cassell shoes have achieved good results in sales across the country, located in the fashion and vitality of children's shoes, the annual sales have more than 300 million pairs. Casey Long also set up branches in Chengdu, Zhengzhou, Zhuzhou, Guangzhou, Taiyuan, Hangzhou, these six core cities, set up marketing centers, continue to brand excellence and brand promotion services excellence. According to statistics, at present, the number of children under 14 in China accounts for 25.4% of the total population. At the same time, the number of newly added infants is about 20 million each year. Coupled with the rapid growth of children's growth, every year for each child, There will be new needs. Cassell in focus on quality, to meet individual needs at the same time, seize the opportunity to take the initiative to introduce cartoon image marketing, for the brand's all-round development provides a good opportunity in the ever-changing children's shoes market dominate!
Aluminum Enclosures,Aluminum Enclosure,Aluminium Box,Extruded Aluminum Enclosure
aluminum deckings Co., Ltd. , http://www.worldinstrument.net