Money making in the Internet age

[China Glass Network] Innovation has not always been flat. The founder of the Northern Lights, Deng Feng, raised questions about these online supermarkets selling cheap consumer goods at an investment forum at the end of last year. In his view, the key issue for doing online supermarkets is not In the front-end customer acquisition, but in the back-end, such as warehousing, services, supplier management and other issues.

“It’s difficult to do online supermarkets now, because it needs to do the whole value chain.” Deng Feng believes that supermarkets operating fast-moving consumer goods require warehousing and distribution, and sometimes rely on third parties. Therefore, only when the supporting services such as logistics are up, can you do online supermarkets.

Comments: Xu Xin, founder of today's capital

What is the consumption pattern of middle-income people? A big feature of middle-income people is that they are willing to pay a certain price for the brand when the economic income is high. Under this premise, we will seize those things that have brand value. For the enterprise, the brand is long-lasting, especially for the consumer goods retail and Internet companies. I believe that it is good to spend energy and time and brand.

Everything in the future is electronic

Maybe one day, our life no longer needs cash, you can go to the card, brush your phone, you can pay online, and the company can pay online. Of course, the premise is that the network is sufficiently secure.

In recent years, more and more new troops have participated in the online shopping industry, and users have become the focus of industry competition. Third-party payment platforms have therefore become a rapidly growing Internet application area in recent years. Recently, the "Blue Book of China's Third-Party Payment Market" issued by a domestic consulting agency shows that the annual transaction scale of China's third-party payment market is close to 600 billion yuan, and will increase to 1,500 billion yuan in 2012.

Internet entrepreneurial mode Taobao has Alipay, pats have Tenpay, eBay has Anpay, Baidu has Baifubao, plus fast money paid online, Shenzhou payment, mobile payment, continuous payment... Third-party payment platform The rapid rise is dazzling and dazzling.

At present, the third-party payment platform that has a large share in China is Alipay. Alipay has already opened mobile payment, gas and water payment, etc. across the country. The relevant person in Alipay recently revealed that the company has only 11 people in 5 years. The small business has grown into a well-known company with a daily turnover of over 1.2 billion yuan. Moreover, Alipay has already opened up a number of businesses such as China's call fee conversion and offline charges.

While third-party payments are growing, potential financial risks such as depositing funds, money laundering, cashing, and impacting the physical monetary system have also attracted attention. Liu Gang, general manager of Shenzhen Venture Capital Co., believes that the growth potential of third-party payment companies is mainly due to the business model, that is, the sellers and sellers have credit asymmetry in payment, and the use of third-party payment can solve this integrity problem. But at the same time, a more important issue is that third-party payment cannot be a separate force on the Internet. It needs to be bound to large-scale transaction volume to reflect its own value.

Comments:

US Cleantech Investment Group China Business Director Rain Third party payment is a process of shifting payment methods to intelligence. It represents a trend of behavior in the future. It emerges on the basis of people's vision of a smart society in the future, in order to make people's lives more convenient, faster and smarter.

This is not only a payment method but also a process for the entire society to explore new ways of life. In this innovative way, there may be some unsatisfactory places, maybe there are some irregularities, and there may be unclear profit models, but as people gradually adapt and new habits are formed. The profit model and usage will be more and more perfect and clear.

Service industry new products

Xiong Xiaoge, the founding partner of IDGVC, told Jiqi, CEO of Hanting Hotel, at the annual meeting of the entrepreneurial state held last month. “If you bring the Hanting Hotel to the market and become a company with more than $1 billion, you are all The world has created a record of three listed companies in a row, with a market capitalization of more than $1 billion. Two of the three companies referred to by Xiong Xiaoge are budget hotels. This form, more than 10 years ago, is still a strange term for Chinese people.

Budget hotels, except for the use of low-cost but high-cost luxury hotel pools, high-end restaurants and other fancy facilities, only clean and tidy rooms, and scale operations through a standardized chain model. The core is cost-effective, not literally "cheap."

It is no accident that this concept is implanted in the heads of Chinese people. With the domestic and international tourism market and the growing business travel, budget hotels have found space in star-rated hotels and traditional guest houses, and have come out of the way in hotel management. The imported products borrowed from foreign motels have become innovative in China, coupled with innovations in product design, management models, capital operations, etc., while sharing the wallet of business people and leisure travelers. A representative product of the new economy of China's service industry.

At present, the trend of differentiated competition in budget hotels has begun to emerge. For example, homes rely on “harmony” to “go” and do high-end attempts, Hanting’s “Haiyou Inn” and Jinjiang’s “Hundreds of Time” "Let's dive down, intended to open up the blue ocean."

Regardless of how the situation progresses, products, services, and brands have always been the three shields that were established before the corporate defense camp, and have become an effective "armor" for catching and killing.

According to statistics, as of the end of 2008, the number of budget hotels in China was 2,805, and the number of budget hotels in the United States reached 60,000 in 2007. This shows that there are huge development opportunities for budget hotels in China, and more competitors. The key to entering the arena is not to be blind and radical, to find your own "track".

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