Shang Ying women successfully stationed in Zhejiang Yiwu Intime Department Store

Shang Ying Womens 2012 dragon year wedding again and again! February, Qingdao and Jinan City signed a successful agent, in March, successfully stationed in Zhejiang Yiwu Intime Department Store, for the spring of 2012 to add a bright pen, but also the shadow of the development of women's clothing 2012 has played a good start! Make us even more convinced Shang Ying ladies will be getting better and better, so that more urban white-collar women enjoy the release of unique personal charm!

A fashion brand designed specifically for women, elegant but concise yet luxurious, highlighting the beauty of the details, nature exudes female elegance. Each season a variety of styles and rich colors, so that the pursuit of perfection of urban women in each different occasions, different moments reflect different fashion tastes.

Brand positioning: the brand from the romance of the classic fashion urban atmosphere, the integration of elegant and refined oriental culture, business and leisure-oriented, closely integrated with the current world fashion trends, with smooth lines and dotted jewelry version, advocate and lead the fashion Urban white-collar women's healthy lifestyle and dress concept, fully experience the white-collar fashion casual atmosphere, the value of the product into the atmosphere to feel, so as to enhance the potential value of clothing and guide the new consumer concept.

Design Concept: Deep understanding of the connotation of fashion and leisurely interpretation, the release of women's personal charisma, promote individuality awareness, integration into the rich emotional and cultural connotation, with dignified, independent, self-confidence and harmony as the design principle, the performance of the rich information of the times, and Reflect the wisdom and self-expression, thus filling the contemporary femininity personality.

Product style: simple, stylish, elegant, business and leisure, with original elements as the refraction point, conduct an in-depth analysis into consumer sentiment

Price positioning: spring and summer clothing 200-1000 yuan / piece, fall and winter installed 300-1800 yuan / piece

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