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Salvatore Ferragamo has launched the MTO (Made To Order) custom-made driving shoes series, which is the first time to create a brand-name exclusive shoe for men in a private custom way. The brand invited racer Mathias Lauda, ​​Sound Cloud founder Alexander Ljung and photographer Johannes Huebl. The theme of this season's advertising is - "a man's story." Everyone wears custom-made new shoes, and the photos are taken in Tuscany, Italy.
Ferragamo launches MTO custom driving shoes series advertising blockbuster
Ferragamo launches MTO custom driving shoes series advertising blockbuster
Ferragamo launches MTO custom driving shoes series advertising blockbuster
Ferragamo launches MTO custom driving shoes series advertising blockbuster
For the first time, Ferragamo MTO driving shoes brand offers customized gifts for men's classic shoes. Customers can customize their own shoes according to their own style, highlighting their personal style. A wide range of uppers, sole shapes and signature Gancio metal pieces can be combined with over 100 different variations.
Finally, Ferragamo will also implement the concept of private customization, provide customers with personalized lettering services, and design their own unique shoes.
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